




Fobe is a specialized e-commerce platform for buying and selling pre-owned luxury handbags (Luxury Resale). As the lead UI developer, I designed a high-end, minimalist interface that is extremely detail-oriented to build absolute trust for customers regarding high-value products. The project focuses on transparently displaying the condition of the products and a rigorous inspection process.
Domain
E-commerce / Fashion / Luxury Resale
Team size
7 members
Position
UI Designer
Tool
Figma, Adobe Illustrator, Photoshop, Midjourney (AI Concept)
Platform
Responsive Web & Mobile App
Responsibilities
Luxury Visual Identity: Directly designing a visual language with a high-end feel, utilizing elegant Typography and Layout to cater to the upscale customer segment.
Authentication Flow Design: Designing interfaces for critical features such as "Certification" and "Real Condition Assessment," helping to increase user trust by 100% before making a purchasing decision.
Image-centric UI: Optimizing the interface for displaying product images (Zoom-in detail, 360 view) so users can closely examine every little detail of the pre-owned bags.
Design System for E-commerce: Building a specialized Components library for e-commerce (Product cards, Cart, Checkout, Filters) that offers consistency and high scalability.
Mobile-First Experience: Directly designing a smooth shopping experience on mobile, making it easy for users to browse and finalize their orders quickly.
AI Mockup Production: Using AI to create luxurious Mockup contexts for products, enhancing the visual value of pre-owned bag samples.

